Creative Hub

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Knowhow

How you can turn your IP into profit

Whether it’s a logo, a design, software or an artistic piece of work, creative people bring something great into being with their minds and their talent. Which is why, in collaboration with the Swiss Federal Institute of Intellectual Property (IPI), Creative Hub is providing support to prevent free riders from taking advantage of business ideas and creativity. The following tips will help them responsibly manage their valuable intellectual capital.

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Story

Carpasus - Shirts that change the world

Everyone is talking about sustainability. But when it comes to clothing, people are surprisingly indifferent. René Grünenfelder wants to change that. With premium shirts from sustainable, fair and – above all – transparent production. Creative Hub helped him make some important decisions.

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Story

Martina Feer - Fashion yourself

Sometimes, pursuing the dream of your own company sends you on a journey of self-discovery. This was the case for Martina Feer, who set out wanting to design fashion, but now teaches fashion – in thrilling workshops. Her “eureka moment” came during coaching from Creative Hub.

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Story

Alain Zanchetta - Courageous design for daily use

Products that meet the specific needs of people with disabilities: a beneficial idea, or discrimination? Product designer Alain Zanchetta dared to venture into this field of creative tension. And almost lost his nerve in the process.

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Story

Søren Henrichsen Design Studio – Sudden Twists

Geneva-based product designer Søren Henrichsen has a biography marked by exciting twists and turns. Creative “twists” can also be found in his design objects. On his path to success, he received helpful coaching from Creative Hub.

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Story

Sabine Affolter - The art of describing pain

When Sabine Affolter wondered whether pain can be visualized, the Bernese designer did not imagine that she would, one day, make a real contribution to pain therapy. Creative Hub played an essential role in this process.

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Story

Christian Spiess - It’s all just a game

When a well-known Swiss toy manufacturer launches a new product and names you as its designer, then you’ve arrived – right, Christian Spiess? We talked to him about his adventures, and how Creative Hub helped him in the process.

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Story

Anna Ernst - Entrepreneur with style

Even as a child, Anna Ernst loved tasteful decorating. Today, she is a sought-after stylist for living spaces and exhibition rooms, events and photographs. Here, she shares how Creative Hub helped her take the leap and become an entrepreneur.

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Story

Andreas Abel - Boarding completed

How to get the perfect snowboard for every rider? Custom shaping. That was Andreas Abel’s answer when he decided to follow his passion and open a snowboard manufactory with a keen eye for detail. Creative Hub provided support during the start-up phase.

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Story

Giulio Parini - Sweetness and light

Wafer-thin metal lamp shades. Industrial designer Giulio Parini’s brand “Metallo Dolce” builds on this idea. And coaching from Creative Hub gives him the tools to create a radiant identity.

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A look back at eight years of pioneering work in promoting the creative industries