Knowhow
Sustainable Pricing for your Creative Business
As we grow our creative businesses, we are mindful of our vision and values. These values might include social impact, diversity and sustainability. Other aspects might also feature, depending on your own particular focus. In any case, if our creative enterprises are to continue doing great work over the long term, they also need to be financially sustainable.
That means we need to combine our vision, values and objectives on the one hand, with a financially robust business model on the other. The right decisions about pricing are crucial if our creative enterprises are to survive and thrive financially, so we can continue to do great work.
